Promoting Toko Aneka Gelas Through a Promotional Video
نویسندگان
چکیده
Toko Aneka Gelas was established in 1998. It is located at Saranani No.39, Makassar. the shop that sells household category of tableware like glass, plate, jar, etc. The average products sold made glass. has a problem must be solved immediately which experienced decrease sales since five years ago. Therefore, best solution to solve this make promotional video. reason why video overcome because it can help increase customer and also attract new target Café owners. following Colman (2019) order good will give three benefits according Mishra (2015). are: increasing brand awareness, segment identification, traffic. Keywords: video, sales, promoting
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ژورنال
عنوان ژورنال: Kata Kita: Journal of Language, Literature, and Teaching
سال: 2022
ISSN: ['2598-7801']
DOI: https://doi.org/10.9744/katakita.9.3.332-339